Wednesday, March 15, 2017

Week 10 EOC: Guido Heffels

Guido Heffels is a German native born in 1965 and the founder and CCO of German communication agency HEIMAT with offices in Berlin, Hamburg, Vienna and Zürich. Heffels lives in Berlin. He has a son, but not a dog. And he most definitely doesn’t play golf. Guido Heffels studied Visual Communication at the University of Applied Sciences in Düsseldorf and entered the field of “creative business” with the “Hesse Design Agency” in Düsseldorf. “HEIMAT is part of TBWA since 2014. Their clients roster includes Swisscom, european DIY chain stores Hornbach, Adidas, Airbnb, Google, Pattex, Loctide, CNN, OTTO, Siemens amongst others. Guido has judged at CLIO, LIAA, NY Festivals several times” ("Guido Heffels." Guido Heffels | D&AD. N.p., n.d. Web. 15 Mar. 2017). In the second year of its existence, the advertising agency established at the end of 1999 was named Newcomer Agency of the Year. In all the latest German creative rankings the 150+ agency reaches 3rd place. Guido has judged all international advertising shows. He is member of the German ADC, D&AD and Tennis-Club Schwarz-Weiß Tiergarten e. “Guido won an endless amount of awards for his work, but considers it absurd to count them” ("Guido HEFFELS." Guido HEFFELS | CONNECTIONS BERLIN 2016. N.p., n.d. Web. 15 Mar. 2017). 

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